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Channel · Instagram

Turn comments into conversations, and conversations into orders.

Instagram is where people ask “بكام؟” under a post and never get an answer. The agent replies to the comment, moves the person into DMs, and continues there with the product details, the price list and the order.

  • Connects in minutes
  • Same agent, same inbox
  • Arabic and English
Instagram · @yourstoreprofessional account
Comment on a post: بكام؟
Comment reply sent · conversation moved to DM
AI Agentبعتّلك التفاصيل والسعر في الخاص 💬
عايزة الأحمر مقاس M
check_stock("red","M") · available at the main branch
Write a reply, or let the agent handle it…
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What it takes to go live.

01

A professional account

Your Instagram account must be a business or creator account, connected to your Facebook Page.

02

Allow message access

Turn on access to messages in the account settings so connected tools can read and reply to your DMs.

03

Authorise NewAge

Connect through your Page once. Comments and DMs then arrive in the same inbox as every other channel.

04

Set the comment rules

Decide which posts are watched, which keywords trigger a reply, and what the public reply says before the private one is sent.

assembling from live messages
Platform rules

What the platform allows — and what it does not.

What it isWhat it means for your setup
The messaging windowYou have a limited window to reply to a DM freely. Handling that needs a person can be extended under Instagram’s human-agent handling, which is exactly what the handover uses.
Comments are publicThe public reply is visible to everyone, so it stays short and safe; the details, prices and stock go to the private message.
Story repliesReplies to your stories arrive as messages and are handled by the same agent with the same knowledge.
What cannot be automatedInstagram restricts automated behaviour that looks like spam — mass unsolicited DMs are not supported and should not be attempted.

These rules are set by the platform, not by NewAge AI, and they change. Confirm the current policy in the platform’s own documentation before you promise anything to a client.

On this channel

What the agent does here.

Comment to DM

The most valuable flow on this channel: a public one-line reply, then the real conversation in private.

Product answers

Colour, size, availability and price come from your catalogue or sheet, not from someone’s memory.

Tags the buyer

Interest, product and objection are written to the profile, so a later broadcast reaches people who actually asked.

Escalates the hard ones

Complaints and custom requests go to a teammate with the post, the comment and the whole DM thread attached.

Questions

Asked before every launch.

Will it reply to every comment?

Only the ones matching the rules you set — usually price, availability and delivery questions. Everything else is left for your team.

Can it handle multiple posts?

Yes, and you can give a specific post its own rules, for example a campaign with a different price list.

Does it work with Messenger too?

Yes. Both connect through your Page and land in the same inbox with the same agent.

Answer the comments you are losing.

Most stores lose buyers between the comment and the DM. Close that gap first — it is usually the fastest return on the whole setup.